Communication & Leadership

Subjects: Communications;Leadership;Management

M.B.A. | Master of Business Administration

Course description

To lead yourself, your team, and your organization effectively, you need a robust set of business skills. Communication management stands as a pivotal leadership task. It requires strategic thinking and analytical skills to engage with both internal and external stakeholders on an equal footing. Mastery in various communication arenas, such as sustainability, social media, and public affairs, is essential. Navigating the digital landscape and leveraging artificial intelligence confidently is crucial. Adopting international perspectives will help you stay ahead of competitors systematically. Incorporate these skills into your study subjects and programs. For instance, courses in Strategic Communication, Digital Leadership, and Global Business Perspectives can provide the necessary foundation. By focusing on these areas, you can foster an environment of trust, understanding, and inclusivity. Communicate clearly and concisely, using plain English. Avoid filler words and hesitation markers. Write in an active voice and diversify your word choice. Maintain clarity and impact with short paragraphs. Be empathic, helpful, and anticipate the needs of your audience. Always aim for the highest topical authority in your communication.

Application Requirements

Language Requirements

very good knowledge of English International teachers, cases and teaching materials promote the quality and diversity of the studies. We therefore require appropriate knowledge of the English language. You can prove this in different ways: As part of the assessment center for your studies, we offer a free English test with which you can demonstrate language skills at B2 level of the Common European Framework of Reference for Languages. If the English language is part of your everyday work, please contact our study director to discuss the requirements for proof from your employer. If you have already provided recognized proof of English language skills in advance (TOEFL, IELTS, Cambridge Certificate or similar) that is not older than two years, this can also be recognized. Knowledge of German Applicants with citizenship from non-German-speaking countries who are applying for a German-language course of study should have knowledge of the German language at level C1. Evidence usually includes a DSH-2 certificate (German language test for university entrance) or a degree from a German-language course of study at a recognized German university.

Qualification Requirements

A successfully completed professional degree (e.g. diploma, master's degree, state examination, master's or bachelor's degree) A total of 240 ECTS points are required. In most cases, a magister, diploma or master's degree corresponds to this scope. Bachelor's or comparable degrees usually only include 180 or 210 ECTS points. Missing points can be replaced with relevant professional experience. This is possible up to a maximum of 60 ECTS points. This means that degrees with fewer ECTS points can also be recognized. Several years of professional experience in a relevant field, including at least one year after the first professional academic degree. As a rule, you should have at least three years of professional experience. One year of professional experience corresponds to one full-time position. This means, for example: You have worked in a half-time position for a year - half a year is counted as professional experience. It is not relevant for recognition whether you worked in one or more positions during this year.